888 is probably on the best known brands from the world of online casinos. The company has been involved in quite a lot of high profile offline marketing in the last few years.

This has included sponsorship of large sporting events and teams and had resulted in the name 888 becoming very widely known even outside online casino circles.

888 Holdings is the name of the parent company and while the 888.com site is the best known of their online destinations, they do not actually provide any casino services directly at that site.

Rather, they use this a portal to ferry visitors to their other sites depending on the type and nature of casino games that the visitors are interested in.

While the company is primarily concerned with the retail sector of the market, they also operate an independent entity with the company, Dragonfish, that services the business to business sector of the market as well.